Laura Mercier's newest lip color release is the Paint Wash liquid lipsticks: a range of nine creamy and opaque lipstick with a rather thick texture, a velvet finish, and an impressive longevity. I know that the first question would be how it compares to the Smashbox lip lacquer I completely fell for recently, but the answer is that these are two very different products. The Smashbox is in a catgory all to itself for the rare combination of comfort and insane longevity, while Laura Mercier's Paint Wash plays closer to Shiseido's Lacquer Rouge arena.
In any case, this is a truly lovely liquid lipstick that delivers a tenacious color in an easy to wear formula. I tried my best to show the thickness of this creamy texture, which explains why I prefer to smooth over the first layer with a lip brush and the apply a second coat. It doesn't bleed as long as you don't overload the goop, and Laura Mercier's scent-free formula is east to work with. I don't think it has any particularly nourishing properties, but as I've mentioned: it feels comfortable and isn't drying.
[Ingredients: Isododecane, Octyldodecanol, Hydrogenated Polydecene, Hydrogenated Styrene/Isoprene Copolymer, Mica, Disteardimonium Hectorite, Polyethylene, Helianthus Annuus (Sunflower) Seed Wax (Helianthus Annuus Seed Cera), Propylene Carbonate, Silica Dimethyl Silylate, Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol, Dicalcium Phosphate. May Contain/Peut Contenir/(+/-): Ci 77891 (Titanium Dioxide), Ci 77491, Ci 77492 (Iron Oxides), Ci 15850 (Red 7 Lake), Ci 42090 (Blue 1 Lake).]
The color I received, Rosewood, looks and feels like a classic Laura Mercier offering: elegant and understated. They do have a couple of bolder ones (I have my eye on Red Brick), but Rosewood with its brown-based warm rose is a perfect fit these days.
Bottom Line: Like. Really, really like.
Laura Mercier Paint Wash Liquid Lip Colour In Rosewood ($28) is available at the counters and from lauramercier.com. The product for this review was sent by PR.