I'm a big fan of Youngblood Mineral Cosmetics' original lipstick formula. Their unassuming Bliss has been a multiple repurchase ever since I had a makeover at the now-defunct Youngblood counter at (the now mostly-dead) Henri Bendel. Youngblood has recently released a new range of matte lipsticks, Intimattes, and I was sent six out of the nine colors available.
Matte formulas can be more than a little tricky, especially for those of us with dry lips. The Youngblood Intimattes formula tries its best to compensate, with the emollient oleyl alcohol and jojoba oil the top ingredients. The result is a texture that even I can't complain about, though I still must prep my lips and use a balm underneath to prevent the lipstick from sinking into every line. One the lipsticks, Vain, seems to be dryer than others, so I make a point to apply it with a brush to ensure an even coverage. As you can see, all the lipsticks have an impressive pigmentation, and the formula is rather long-lasting (though my zealot use of balms makes them less so).
If you've been reading for a while, you probably realize that not all six of these pretties are my kind of colors. I rehomed three of them right after swatching, because there was no way I could ever pull off colors such as Boudoir (classic beige-nude pink), Ooh La La (light warm pink), and Vanity (what IS this color?). I kept Secret (a rusty nude that looks more intense on my lips), Vain ( a brownish plum) and Vamp (a red brick-plum). All of them have a faint pleasant aroma that doesn't linger. They stay put, and if I weren't a stickler for precision could have lived without a liner. I've also experimented with mixing a dollop of color with a balm (like Bite's Agave masks). Of course, it defies the matte purpose, but sometimes I just want a hint of a pretty color (isn't Vamp gorgeous?).
Bottom Line: Youngblood deserves a lot more attention.
Youngblood Intimattes Lipstick ($19 each, made in USA) is available from the company's website, ybskin.com. The products for this review were sent to me by PR.