This Bobbi Brown Long-Wear Cream Shadow Stick in Golden Pink was a GWP (hence the mini size of the one in the photo) a couple of months ago. You know me. A cream eye shadow in a stick is my catnip, and even this Golden Pink color has proven itself as a great option for an all-over color wash or a base for something a little more intense. Golden Pink is a little more golden and a little less pink than the name suggests. It's kind of a champagne color, especially on skin (at least mine, which cancel a lot of pink undertones in makeup). It's a great basic.
Most major brands now have similar products, and everything I've tried, including the Bobbi Brown version, has been good. They sometimes differ in finish and color complexity (NARS really stands out), and my favorite blue comes from Laura Mercier, but in general there's not one standout (my next trip to the mall will include a stop at Kiko at the advice of several European readers). They're all good. Bobbi Brown's LW Cream Shadow Stick shares the buttery soft application that gives you a few seconds to smudge and blend before the product sets and stays put reliably until you remove it. It doesn't crease as long as you don't pile it on or build layers of cream and powder eye shadows for special effects (works for a quick photo shoot, not for a full day of work).
Bottom Line: give me one of each, please.
Bobbi Brown Long-Wear Cream Shadow Stick in Golden Pink ($29) is available at the stores and from Bobbibrowncosmetics.com.