Fall 2014 is shaping up to be a great season for eyeliners ( I already bought some from Lancome, NARS, and Laura Mercier. Reviews soon). Now Hourglass is joining the fun with a gel formula in a mechanical pencil. A very very thin mechanical pencil (hence the 1.5mm). From the press release the new Hourglass liner seems to be a true hybrid: not a gel-like pencil, but a real gel inside a pencil-like applicator that holds enough product for a 17 to 20 uses. This is not a lot, which I guess is why the mechanical eyeliner will also be offered in packages of three units ($45) as well as a single ($16. The latter only at Sephora and hourglasscosmetics.com.). Right now the only shade will be Obsidian (black). I'll sacrifice a virgin for a navy version.
Release date: Today on HourglassCosmetics.com. It will launch on Sephora.com on July 29 and in all stores on August 15.