The Nude eye shadow from Edward Bess is brought to you by the Can't Go Wrong With This department. No matter what eye makeup look I'm trying to create, 90% of the time I start with a light nude eye shadow that brightens and opens up the area. It's a similar idea to Bobbi Brown's base color approach, but her suggested colors (like Navajo, Bone, Banana and Shell) end up as a translucent powder on my brow bone doing nothing other than making me look dusty.
Edward Bess Luminous Eye Shadow in Nude is a bit brighter than my other go-to base color, Le Metier de Beaute Naked. The LMdB shadow is matte but still lightens and brightens. I wear it so much I'm close to hitting pan, as it's most suitable for simple daytime looks. Nude by Edward Bess is a little more sophisticated. The eye shadow has the brand's typical satin finish- no obvious shimmer or shine, but a lit-from-within texture that makes it a great base and starting point for evening but is also perfectly suitable for neutral colors and low-key days.
I apply the Nude as an allover wash, then add the darker shades as desired. Edward uses his own eye shadow brush for the entire process- shading, contouring and blending. I prefer a wide brush like Bobbi Brown's Eye Sweep for Nude before I switch to the Edward Bess Luxury Eye Brush to finish the look. No matter what else I use in terms of colors and tools, the eye shadow blends wonderfully and never fails to deliver and stay in place all day/night (over a primer).
Bottom Line: An essential.
Edward Bess Luminous Eye Shadows ($30) are available from Bergdorf Goodman, Neiman Marcus online and in select locations and edwardbess.com.
All photos are mine.