Louis Vuitton revealed today their new ad starring Angelina Jolie. It's part of the brand's "core values" campaign (good to know that Louis Vuitton has some core values other than sticking its logo on everything) that previously included Francis Ford Coppola and his daughter Sofia (2008), Bono & Ali Hewson (2010), astronauts Sally Ride, Buzz Aldrin & Jim Lovell (2009) and others.
Shot by photographer Annie Leibovitz, the ad shows Angelina Jolie on a boat in Cambodia, wearing her own clothes, supposedly not wearing any makeup but phtoshopped from here to the moon and carrying her own four year old Louis Vuitton Alto bag. The bag, by the way, was discontinued a couple of years ago, though according to WWD, the company is now considering bringing back an updated version (aren't LVMH the kings of reformulations?).
At least it's more convincing than when Angelina Jolie posed for St. John.