Tuesday, July 20, 2010

Bobbi Brown Denim Ink (28) Gel Eyeliner Fall 2010

Bobbi Brown has fully redeemed herself from a year of blah with her fall 2010 Denim & Rose Collection. Tomorrow I'll show you the gorgeous face palette and next week I'll discuss the Denim mascara. Today is about the new Long-Wear Gel Eyeliner color, Denim Ink (no. 28).

Bobbi Brown's Gel Eyeliners are among my favorite products. They are ridiculously easy to apply, stay on all day without budging or smearing and the colors are always beautiful and never look garish even in the bolder shades. The new Denim Ink color is right up my alley- it's a very dark navy, a bit on the gray side (at least on my skin- if you're pale and very pink the blue might stand out a little more). The color is darker on skin than it's in the pan  and has a little shimmer. I was surprised the name the gave this color doesn't indicate the shimmer, but I don't really mind. Bobbi Brown knows how to keep things elegant even when she goes to the frosty side.

I apply it with either Bobbi Brown's Ultra Fine eyeliner brush or even with thinner brushes when I want to really keep it close to the lashes. Both work well with the gel's wonderful texture.

Bobbi Brown Denim Ink (28) Gel Eyeliner ($21) is available from most department stores and bobbibrowncosmetics.com

All photos are mine.


  1. I've been lemming this liner ever since it came out. I seriously just need to buy it already

  2. I bought this a week or so ago along with the palette and the mascara, and I have no regrets at all. The liner is stunning alone or with shadow. Gorgeous!

  3. I have to disagree with you that Denim and Roses represents a return to excitement from Bobbi Brown. I checked out the colors and they are decidedly for people with cooler skin tones than I have. Also, I think denim blue, as opposed to navy, is hard to wear and can read as overly casual or fun in a formal work setting. Finally, the ad campaign is tacky -- the model appears to be wearing denim overalls. That, combined with the rhinestone necklaces, reminded me of the '90s, and not in a good way.

    I thought the Chocolate & Navy set for Nordstrom was a lot more useful than anything in the fall collection.


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