Monday, August 02, 2010

Bobbi Brown Denim Extreme Party Mascara For Fall 2010

Bobbi Brown released her fall 2010 Extreme Party Mascara in a blue denim color just as my personal blue mascara obsession is in its height. Denim (3) is, of course, part of Bobbi's new Denim & Rose line and I find that it's right on-trend with several of the other fall collections. It's been years since I tested any of Bobbi Brown's mascaras. I was never impressed with any of them, but I don't even remember which mascaras I tried and I'm pretty sure the formulas have changed enough to warrant a second chance. And there's that blue factor.

Extreme Party Mascara was a pleasant surprise. While I don't think there's anything extreme about it, the results it's been giving me are pretty good, especially in the volume and definition department. I'm mostly reminded of my perennial favorites, Clinique High Impact, which gives a lot of character to the lashes without ever looking overdone or fake. The brush is pretty standard with lots of bristles and a tapered nose, it gives a good coverage, makes lashes look full and thick but isn't super cooperative when trying to reach the corner or individual lashes. The formula is of medium thickness, easy to apply and doesn't smudge, coon or dot.

The blue shade of Denim is dark enough to frame the eyes nicely. It's not bright and doesn't scream "Blue" but is definitely noticeable enough and interesting. I usually prefer to pair a colored mascara with a black eyeliner, but I've also tried a monochrome eye with Bobbi Brown's Denim Ink gel eyeliner and various blue eye shadows from different brands and collections and the result is quite pretty, even if I personally prefer less obvious looks.

Bottom Line: Very good.

Bobbi Brown Denim Extreme Party Mascara ($22) is available at just about every department store as well as from

All photos by me.

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